LM Parfums

A LOVE story with fragrances

Born to an Italian family, Laurent Mazzone showed interest in the mysterious world of perfumery at the age of 12. A tireless quest for new fragrances merged with the fashion world when Laurent Mazzone, then a DJ, began dividing his time between music, fashion shows, and style workshops.

Laurent Mazzone opened his first fashion boutique in Grenoble, where he developed his first line of candles and 3 fragrances: Noir Gabardine, Ambre Muscadin, Patchouly Bohème. The warm welcome of his customers encouraged him to found his own designer perfume house. Guided by the talent and know-how of perfumer Olivia Giacobetti, he immersed himself into this universe.

An experience that led him to found his perfumery in 2000, conceived as a true workshop for the senses.

THE BOTTLE

The unique shape and structural lines of the LM Parfums bottles is a tribute to New York City architecture. This design, created entirely by Laurent Mazzone himself, was inspired by a trip to New York, where he was struck by the splendor of the buildings on a starry night.

THE UNIVERSE

LM Parfums is a timeless tale. A quest for the new and the absolute, dedicated to refining the beautiful materials of The Robertet Group to produce only the best. Instead of searching for the easy and the new at all costs, Laurent Mazzone takes the time to innovate, venturing off the beaten path. Each fragrance tells a story, drawing on the designer’s inspirations to reveal itself. Exploring molecules from across the scent spectrum, LM Parfums focuses on oriental notes, rich in color, sketching opulent and sophisticated scents, charged with undeniable sensuality. A creativity that feeds on the world of fashion and music, driven by the richness of the formulas and the intensity of the concentrations. Perfumes dressed in luxurious cases, with the occasional hand-carved details. A contemporary story, experimental and addictive, that can be found even in the sumptuous candles of our collection.

“One day if I get lost in you, will you remind me of my name? One day in you if you find me again, will you reveal your name to me?”

                                                                                                                                                           Cheng